Be the 95% is excited to announce its new interactive game that was designed to take you through a day in the life of a responsible gambler. The game allows users to engage in a digital world, acting as a character in a game-like environment, learning about responsible gambling behaviors, as well as the warning signs of a problem gambler. The goal is to create a new and engaging way to deliver our campaign message, while creating a tool that can be shared in a viral approach to new audiences.
We encourage you to play the game, experience the journey for each of the characters and learn about a day in the life of responsible gambler. Please click the link and experience the journey for yourself!